Founded in 2007 by three Ruby developers—James Lindenbaum, Adam Wiggins, and Orion Henry—Heroku was bought just three years later, when the SaaS giant Salesforce eventually beat out VMware to pick the company up for $212 million when it still had only 30 people on staff and supported only the Ruby programming language.
https://www.infoworld.com/article/3614210/the-decline-of-heroku.html
https://www.infoworld.com/article/3614210/the-decline-of-heroku.html